08 Oct Sharing Your Story Helps Others
Telling a story using professionally produce video and photography brings it to life and encourages patients, clients or customers connect with your business. Not sure where to begin, we can make it easy to get started.
Every story brought to life is another friend gained. Be it a patient or a client sharing how they received the best service, are happy and make a recommendation carries a lot of weight in decision making today. As social media has evolved and become a mainstream source of recommendations and referrals, there’s no better place to tell a story that engages and causes the viewer to react.
Experience shows that as part of an integrated marketing or social media plan, professionally-produced videos can gain hundreds of views which can turn into business. But, it’s important to point out that videos that lack quality, just like a website of poor quality, the perception of quality is equated to the service that the individual will receive. So be a penny wise.
The benefit of video storytelling takes a complex concept to make it relatable. It requires a great story that can be uncovered as the business identifies a happy customer and a professional producer who is skilled at teasing out of a client’s experience. To bring the story to life, two more ingredients are needed
- The right setting to tell the story.
- Expert cinematographers and photographers with the best HD equipment.